Branding Boosts Sponsoring

Client: ETH Zurich

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Objective

Transform AVETH's brand identity for its 50th anniversary to strengthen its position within ETH Zürich's scientific community and attract key stakeholders.

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Challenge & Solution

AVETH, representing ETH's scientific community, needed a brand refresh to honor its legacy while attracting new-generation researchers. Through collaborative workshops, we uncovered the essence of their mission and translated it into visual impact.

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Brand Evolution

• Brand strategy workshops
• Logo redesign and updated color scheme
• Contemporary logo design
• Strategic color palette development
• Modern typography system
• Cohesive visual guidelines

Measurable Impact

• Significant increase in member registrations
• Enhanced sponsor engagement
• Stronger presence in ETH community
• Modernized communication tools

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The result?

A revitalized brand identity that bridges AVETH's 50-year legacy with its future vision, driving tangible growth in both membership and sponsorships.